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This website is authored by Benin Brown to help small website owners leverage the power of online marketing to compete. Often when we see the term “online marketing”  being used the online form of marketing the term is refers to one dimension of online marketing.  For example, organic SEO or social media.

Online Marketing

However, on this website when we say “online marketing” we’re referring to the entire body of online marketing tactics, including:

  • Organic SEO
  • Paid search
  • Usability
  • Online PR/Social Media
  • Online Branding
  • Web Analytics
  • Internet Consumer Behavior

Why Integrated Online Marketing Just Works

Web marketing is about connecting with and influencing your audience to consider your offer.  Since your audience comprises of many different users at different buying stages and with different intents its difficult to keep their interest and persuade them if you’re only utilizing one of the above web marketing tactics.

Drilling Down Further into BeninBrown.com

That’s what makes Benin’s holistic approach to Internet marketing so effective-he ties each of these channels of web marketing together for you so that all of your online activity works together towards your business goals.

About Benin Brown

Benin Brown is an eMarketing coach. His passion is helping small business owners use Internet marketing to beat a clear path to ROI. Benin\'s interest in brick and mortar companies stems from many years of experience working with small businesses. Benin started his first business at the age of 19 and brings to the table experiences from his most recent venture as an online marketing agency.

Benin\'s educational background includes a Master\'s degree in Internet Marketing from Full Sail University and a B.A. in Economics from Morehouse College.